Susanna Nousiainen

  • Textile Design
  • Textile and Fibre Art
  • Fashion Design
  • Artist
  • Uusimaa

Susanna Nousiainen Studio

  • Novice

I am a Finnish surface artist and visual strategist with a Master of Arts from Aalto University and over 15+ years of international experience across global fashion and lifestyle markets. Operating at the intersection of artisanal craft and commercial execution, I help brands translate their identity into elevated, high-performing visual collections. My art begins with real-world touch—hand-drawn textures and painted motifs that bring organic depth to final digital art. I also manage the complete lifespan of a production—from raw conceptualization, color architecture, and from artwork to technical repeats, physical sampling, digital marketing assets, or final commercial delivery. Rooted in the timeless simplicity of Finnish design principles, my work is built for global markets—crafted specifically to serve brands across the US, UK, Australia, and Continental Europe who want authentic Nordic aesthetic authority paired with commercial agility.

My work has been featured repeatedly in Vogue UK. One of my designs appeared in the costume design of the No Escape series, created for Roxy, while another pattern was featured in a music video by Delinquent Habits.

Open for international licensing and strategic seasonal consultations. View full archive and book a consultation at www.susannanousiainen.com

Experience

Work experience

Susanna Nousiainen Studio

Visual Strategist | MA Aalto University | AI in Marketing & Business
| Senior Surface Artist

Strategic Concept Design: Translating brand visual identity into collections, analyzing global trends, and creating commercially driven mood boards.
High-Level Surface Design: Creating hand-painted and digital patterns, technical repeat development (seamless repeats), and managing print processes across various materials.
Technical Product Development & SAP: Managing production specifications, color definition (Pantone), and coordinating supply chains within complex system environments.
Digital Workflow & AI: Leveraging generative AI in concept development and creating digital prototypes to ensure visual quality and speed.
International Stakeholder Collaboration: Presenting and selling visual concepts to global brands, and working closely across production and marketing teams.

2010 – present

Education

Aalto University

Master of Arts

2012 – 2014

Aalto University

Bachelor´s degree

2006 – 2009

Works

Art Apparel “Collection No.4″| Barcelona, Spain 2013 Boutique Collection

Conceptualized and launched a collection of hand-painted, one-of-a-kind garments debuted at the Paella Showroom in Barcelona. I personally executed every stage of the brand—from textile selection and artisanal painting to technical construction and visual marketing.

2015

Shopvida | Brand Launch & Art Direction

Created hand-painted original artworks strategically adapting them into a cohesive lifestyle collection. This project showcased the versatility of my surface art, translating fine-art motifs across diverse mediums—from soft goods and technical placement prints to high-end jewelry design 2015.

Collaborated directly with designer Elise Berger to bring high-end creative visions to life for a brand featured multiple times in British Vogue and Spanish Vogue 2012-14.

Womenswear: Editorial & Mainstream

Creating elevated surface art for womenswear, including Roxy /Uniqlo / Dynamite / Garage / RVCA / Archer Downsand / Shhhower cap / Walmart / Fleo / L´ urv / The Girl ANd The / Water / Casall / Perryellis / Knotsisters / BBDakota / Coldwaterkreeck / Wakingbee / Batik / Freedmoses / La Senza / Midoribikinis / Tajbysabrina / Waboba / Wakinbee / Clairebella / Greenvelope / Banana Republic / Houzz / Design Juices / ETC…

Complete visual and technical identity for “Collection No. 5,” overseeing the transition from concept to commercial reality.

Surface & 3D Pattern Design: Engineered custom surface patterns using 3D design techniques to create a unique, cohesive visual language for the entire collection.Technical Execution: Managed the end-to-end production process, including precision pattern cutting and high-end sewing of the “Total Look” garments.Brand Strategy & Marketing: Developed the marketing narrative including photo shoots, styling and visual assets to launch the collection, ensuring a consistent brand voice across all touchpoints.Commercial Sales: Led the selling phase of the brand, translating creative concepts into commercial results and managing client relationships. Collection was sold in Paella Showroom Barcelona.

Developing dynamic surface art for high-performance textiles

Creating elevated surface art for womenswear, includingRoxy /Uniqlo / Dynamite / Garage / RVCA / Archer Downsand / Shhhower cap / Walmart / Fleo / L´ urv / The Girl ANd The / Water / Casall / Perryellis / Knotsisters / BBDakota / Coldwaterkreeck / Wakingbee / Batik / Freedmoses / La Senza / Midoribikinis / Tajbysabrina / Waboba / Wakinbee / Clairebella / Greenvelope / Banana Republic / Houzz / Design Juices / ETC…